Project preparation
We create clarity and structure right at the start: in a joint kick-off with all internal and external project managers, we define goals, expectations and responsibilities. This lays the foundation for a focused and well-coordinated project.
Status Quo & Health Check
We analyze your current system and process landscape along the customer journey - with a focus on the interfaces and potential in marketing, sales and service. In a structured health check, we identify weaknesses, optimization potential and maturity levels. Together with your teams, we define the target state (TARGET) in a requirements workshop as the basis for all further steps.
Concept
We develop a realistic, prioritized plan from the target image: technical and functional user stories, a clear MVP focus and a realistic implementation roadmap. We take into account requirements from all relevant areas.
Roll-out
We implement the MVP iteratively and in compliance with the GDPR - with a custom-fit connection to your system landscape (e.g. CRM, marketing automation, service platforms). We pay attention to clean data flows, sensible interfaces and intuitive user guidance. Our goal: technology that supports your team in their daily work.
Enablement
We empower your key users through practical training and continuous knowledge transfer. Whether in marketing automation, CRM or service processes - we ensure that your team can work independently in the systems. We are also happy to remain your long-term sparring partner for innovation, optimization and further development.